$49 dealer now advertising $200 under

[jake75]

Urbana Ohio Buick-Pontiac-GMC dealer (where I bought my Vibe) who has operated for years on a $49 over invoice business plan now advertising May Inventory Reduction $200 under invoice. Vibe $18,735 MSRP down to $17,300 less $2,000 rebates. Wonder if GM is giving some addditional dealer cash. No mention of conquest rebate. Wonder why not - seems it would be a draw.

[tnpartsguy]

Dealers have some reserve money that isn't shown on the invoice. It's called holdback, and can be $200~$2,000.

[jake75]

I know all about holdback - GM's is typically 3% of MSRP not including the destination charge so it would be about $550 on an $18,000 Vibe. That is how the $49 dealer can sell enw cars for $49 over invoice. Just surpised to see $200 under and surmised there might be some add'l GM dealer cash incentive going on there.

[johnnyride]

There's a dealer near my house saying $5000 off MSRP!

[jake75]

Quote, originally posted by johnnyride »There's a dealer near my house saying $5000 off MSRP!I suspect that offer only applies to a demo or Vibes with a high MSRP.